Larry Flynt to The Situation: You're 'good enough' for Hustler clothes

Mel Evans / AP

Michael "The Situation" Sorrentino

By Randee Dawn

Who knew that keeping the "Jersey Shore" cast well-dressed would become a matter of such contention?

Abercrombie & Fitch kicked off the discussion Tuesday when it announced it would pay the members of the MTV reality show not to wear its clothing. On Wednesday, Michael "The Situation" Sorrentino and Paul "Pauly D" DelVecchio fired back, with The Situation suggesting in a Tweet that the announcement caused the company's stock drop of nine percent: "Looks like Abercrombie got themself into a Situation!"

For the record, Abercrombie & Fitch's earnings report also came out on Wednesday, a more likely culprit for the drop.

Fortunately, someone has been willing to fight for the rights of the heavily tanned. Yesterday, Larry Flynt -- publisher of adult publication Hustler magazine -- released a statement saying they would happily "pay Mr. Sorrentino to wear their clothing so that he can stay well dressed," according to TMZ.

"The Sitch may not be good enough for Abercrombie & Fitch, but he's good enough for us," Flynt's statement continued.

No Tweet or comment yet from "The Sitch" or Pauly D, but it's probably only a matter of time.

And it's always nice to know who your friends are.

Related content:

• 'Jersey Shore' stars call out Abercrombie over offer
• Abercrombie wants Situation out of its clothes
• Pauly D wants love life guidance
• Are Deena and Pauly D heading for a hook-up on 'Jersey Shore'?
• 'Jersey Shore' slideshow 

The CLICKER 

Abercrombie and Fitch Messes With The Situation, Which Messes With Their Stock

by Jason Kaufman in Jersey Shore

 

Mike 'The Situation' doing the Abercrombie Sidewalk Shuffle

On Tuesday, Abercrombie and Fitch offered "substantial payment" to MTV's "Jersey Shore" cast members, specifically Mike "The Situation" Sorrentino, to refrain from wearing their product.

"We are deeply concerned that Mr. Sorrentino's association with our brand could cause significant damage to our image. We understand that the show is for entertainment purposes, but believe this association is contrary to the aspirational nature of our brand, and may be distressing to many of our fans," an A&F spokesperson said in the statement.

Some thought brilliant publicity stunt, but the street didn't see any humor in this, um, situation.

Abercrombie and Fitch (ANF) posted one of Wednesday's biggest percentage decreases after trading stopped on the NYSE, falling nearly 8.7 percent to close at $64.87.



Our brothers and sisters at MTV Remote Control raise a good point that may give Abercrombie more reason to sweat. A good deal of the "Jersey Shore" fans are probably curled up at home in their A&F clothes watching The Situation's adventures each week. Does that mean they should stop buying the brand also?  

Read Remote Control's Open Rebuttal To A Certain Clothing Retailer Who Dissed Our 'Sitch'

MTV Newsroom 

Abercrombie asks 'The Situation' to shop elsewhere

• 
  FILE - In this Nov. 17, 2010 photo, Mike "The Situation" Sorrentino poses at GQ magazine's …

NEW ALBANY, Ohio (AP) — Abercrombie & Fitch is offering to pay to Mike "The Situation" Sorrentino and his fellow "Jersey Shore" cast members so they'll stop wearing the brand on the show.

The clothing company says in a news release posted Tuesday that it's concerned that having Sorrentino seen in its clothing could cause "significant damage" to the company's image.

Abercrombie says a connection to The Situation goes against the "aspirational nature" of its brand and may be "distressing" to customers. The Ohio-based retailer says it has offered a "substantial payment" to Sorrentino and producers of the MTV show so he'll wear something else.

The company says it also is making the offer to others in the hard-partying cast.

An MTV spokeswoman did not immediately return messages for comment on Wednesday.

YAHOO News 

Pauly D wants love life guidance

(Dave Kotinsky / Getty Images)

 

By Randee Dawn

It appears that Paul "DJ Pauly D" DelVecchio can clean up for morning television. He certainly did an efficient job for his appearance on TODAY  -- you'd hardly know that he was the kind of guy who would wake up his roommates with a horn, or who will sit chained to a pole while Britney Spears grooves and grinds for him, or who gleefully asserts that his is the best body on "Jersey Shore."

It turns out that Pauly D can charm everybody, including Hoda Kotb and Kathie Lee Gifford, who asked him about whether the "Shore" folks trashed their Florence, Italy digs ("Maybe. A little bit," he grinned sheepishly) and who couldn't resist touching his solid-looking, tall-standing hair. What's in it? "A lot of gel," he admitted. "I like to keep my hair on point, like my style."

He also touched briefly on appearing on Britney Spears' Femme Fatale tour, where he puts his DJ skills to work opening for both Spears and Nicki Minaj. But Pauly D really may have won over a lot of hearts -- well, at least the hearts that weren't too hardened by the "Shore" cast's GTL lifestyle and hot tub games -- when he admitted that he feels like the oft-derided Snooki has settled down.

"Snooki is a great girl, and she was looking for the right one," he told Hoda and Kathie Lee. "For a girl it looks bad when you're looking a lot. I told her, I want to screen these guys first. She's like a little sister to me now. I want to meet the guy first."

"Jersey Shore" has been bigger than ever this season, which has the cast making mayhem in Italy -- the season premiere's Aug. 11 ratings brought in more viewers than most other networks (8.8 million), and more than the Republican candidates' debate on Fox. 

"The fact that people actually watch us, it's great," said Pauly D. "But it's a lot of people."

Still, not everything is coming up roses for Pauly D, who says he could use a little guidance in his own love life. He admitted he'd like to have someone out there vetting potential girls -- the way he would for Snooki's dates. "I need someone to approve of my girls, because I don't have anyone yet," he said, nodding at his hostesses. "All the good ones are taken."

The Clicker on TODAY 

'Jersey Shore' Stars Say 'GTL Was Hard' In Italy: 'Basic amenities that we are used to over here, like walking to the store and buying a Gatorade, you can't do that there,' Vinny tells MTV News.

Just because the stars of "Jersey Shore" didn't have any luck finding love in Italy doesn't mean they didn't have an unforgettable time.

"Italy was awesome," JWoww told MTV News. "We got to experience a different culture, different lifestyle and amazing architecture."

Of course, being overseas, the cast had to adapt to a new way of life, which proved to be difficult in some cases. "It was different than I thought," Pauly D said. "The normal stuff like GTL was hard to do, but we had a great time."

Vinny added: "Basic amenities that we are used to over here, like walking to the store and buying a Gatorade, you can't do that there. If you want to get a cappuccino and sit down for a four-course meal, you can do that."

"Jersey Shore" stars Deena and Snooki

Photo: MTV News

Italy isn't just known for decadent meals; it's also known for wine — which Snooki became very accustomed to. "The wine was phenomenal there," Snooki said. "All we did was drink wine. The meatballs love the wine."
But they couldn't drink too much of it, since Florence's famous cobblestone streets proved to be a bit of challenge for the girls. "The wine, cobblestones and heels — not a good combination," Snooki said. "Meatballs rolling in Italy."

We all know when you go on vacation, you have to bring home a souvenir. So what did the Situation bring back from Florence?

"I was able to take home some of the language, which is important to me, 'cause my grandparents are from Italy and I am 100 percent Italiano," the Situation said. "It just so happens I have green eyes and a six-pack; I was born that way."

Don't miss "Jersey Shore" every Thursday at 10 p.m. ET/PT on MTV! 

MTV.com